Tim Lapetino

Tim Lapetino is a writer, geek culture historian, and award-winning graphic designer, Tim Lapetino. In his 20-year career, Tim's consistently been drawn to design and the way it impacts our popular culture. He's obsessed with exploring and understanding the creative process and loves telling the stories of unheralded creative people who work beyond the spotlight. His best-selling design history book, Art of Atari, has sold more than 60,000 copies and been published in English, French, German and Spanish. Tim is also the editor of Undisputed Street Fighter, a retrospective on the popular video game franchise and co-author of the design inspiration book Damn Good: Top Designers Discuss Their All-Time Favorite Projects. His work has been published in more than a dozen books and journals, including the LogoLounge series and industry classic Designing Brand Identity. Tim's written for HOW magazine, Geek Monthly, Retro Gamer, and other publications.

Tim is dad to his 7-year-old daughter and 3-year-old son.

In this episode, Tim explains how journalism school led him to a career as a self-taught graphic designer and how a blog post in 2012 changed the trajectory of his life and career forever. He also explains how he talked his way into all sorts of design roles he wasn't a perfect fit for but made work with a combination of tenacity and humility. We talk about the rise of geek culture, the power of pursuing strange passions, and why people pay to see others believe in themselves. Tim also provides an intimate and honest view behind the scenes of his book projects and the impact they have on his marriage and children. This is a pretty optimistic and inspirational episode and why I saved it for the end of Season 3.

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